Category: News

For years, carpet has been associated with a simple yet deeply rooted idea: a surface that traps dust, mites and allergens. This common misconception has influenced the perception of textile flooring far beyond scientific evidence, often leading to its exclusion from environments where people’s wellbeing is a priority…

When designing hotels, offices, public spaces and hospitality environments, flooring selection is about far more than aesthetics, comfort and durability. Among the requirements that directly influence the quality and compliance of a project is fire reaction performance, a key parameter in ensuring the safety of buildings and the people who use them.

In contemporary hospitality, designing a hotel means creating an experience. Spaces are no longer simply functional settings for welcoming guests, but environments capable of expressing a clear identity and creating an emotional connection with those who experience them.

In a hotel, every surface contributes to the story of the space. Light, textures and materials create a rhythm that guides movement. Flooring becomes part of this silent narrative, influencing how spaces are perceived and experienced by guests.

Materials and surfaces, long selected almost exclusively for their technical performance or visual appeal, are now part of a broader perspective.

“With the new Pigments collection for Radici, I wanted to explore colour as a living gesture, layering and rhythm. The inspiration comes from nature and chromatic matter: signs, overlaps and vibrations become textures capable of capturing a frame, suspending a moment and transforming it into an experience.” – says Marco Piva

In textile flooring, one of the most significant innovations in recent years is solution dyed technology, a manufacturing process that produces highly durable fibers with long-lasting color stability.

Thanks to its fibrous structure, carpet is able to retain heat and reduce thermal dispersion, creating a more comfortable surface compared to many traditional flooring solutions. For this reason, architects and designers increasingly consider it a solution that combines design, comfort, and sustainability.

Today more than ever, carpet flooring has returned to the center of interior design projects. Architects and designers choose it for its ability to introduce material, color, and depth into spaces, while offering concrete benefits such as acoustic comfort, thermal insulation, and walking safety.

A design narrative that brings together material, colour, volume and visual perception. On the occasion of Milan Design Week 2026, within an installation developed in collaboration with Zambaiti Parati, we will present Pigments, the new textile collection designed by Marco Piva. At the heart of FRAMES, the installation conceived by Studio Marco Piva, the collections of the two companies will be on display from April 20 to 26 at Corso Garibaldi 17.